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Location : HOME > Report > Telecom/Wireless > Handset/Phone
Competition Analysis of the Worldwide Smartphone Industry and Analysis of Major Vendors' Strategies
Publisher Market Intelligence & Consulting Institute
Date 2016-01
Quantity 27 pages
Type Report
Price

Print

Abstract

The global smartphone market has slowed down in 2015. Facing greater challenges, smartphone vendors are focusing more on emerging markets like India and Africa. This report profiles the competition landscape of the worldwide smartphone industry in 2015 and provides an analysis of two major Chinese vendors' strategies, i.e. Huawei and Xiaomi.


List of Topics

Overview of the global smartphone market, including shipments and ASP forecasts from 2015 to 2019, major vendors' market share, and specifications of major flagship and mid-range smartphones launched in 2015

Analysis of Huawei's and Xiaomi's strategies, including their development history, sub-brands and smartphone features, value chain activities, and key success factors


List of Companies

Apple

ASUS

Blackberry

Coolpad

Gionee

Haier

Honor

HTC

Huawei

JD

Karbonn

LAVA

Lenovo

LG

Micromax

Microsoft

Neul

Oppo

Redmi

Samsung

Sony

Suning

Tmall

Xiaomi

ZT


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